I Like Ike by
(353 Stories)

Prompted By What We Wore

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June, 1974, Eisenhower jacket

Being a Boomer, I have lived through all the style changes through the years. I wore pretty organdy dresses with patent leather Mary Janes to birthday parties in my youth. I had a dress coat with matching hat each season as I grew. I remember the introduction of velcro into the wardrobe (it made a funny crunching sound and we weren’t sure how it worked at first; did it really stick to itself?). We were awestruck, since it came from the space program. It was on the belt my mother wore to my brother’s bar mitzvah party, a fancy party at a downtown hotel. I wore a pretty pink organdy dress. I was 8.

We only wore dresses or skirts to school. Pants were verbotten. They would either rot our brains or somehow drive the boys crazy, no doubt. Hemlines rose, I grew my hair long, but some emulated Twiggy and cut it very short and painted on twig-like eyeliner. We liked the Carnaby Street look, brought over by the British Invasion musicians and their “birds”. We were sent home from school if our skirts were more than 3″ above the back of our knees. Dresses were A-line, sometimes with a Mondrian-style print and shoes had a clunky heel. We wore Mary Quant make-up, white or orange lipstick and a line of white above our regular black or blue eyeliner. I spent time putting on my make-up every morning before school. I got contact lenses in 9th grade, so my eyes were visible to the world.

Pants became hip-huggers with wide bell-bottoms. Tops were ribbed poor boys and we wore long beads. I wasn’t a hippie, but sometimes I looked like one (much less messy, though). Skirts were mini or maxi, equally acceptable and by my college years (1970-74), coats were midi. We wore crocheted caps to look like Ali McGraw in “Love Story” (and had posters on our dorm room walls that said “Love Means Never Having to Say You’re Sorry”; we were pretty untutored in romance). I loved going to school dances and developed a uniform: hip-hugger, bell bottom jeans worn with a hot pink long-sleeved Danskin leotard with a velvet ribbon that could cinch the decolletage, revealing better cleavage. I had lots of freedom for movement. I wore tie shoes with a little heel and danced the night away. I loved to dance. We drank Moose Punch, a concoction specific to Brandeis, made by a guy a year older than me. It tasted good, but had a kick. Guys sat on the side of the stage in the Levin Ballroom to watch me dance. I had a following.

Campus clothing was functional, but as I look at the better clothes I wore at the end of my school years, one style was particularly flattering. The Eisenhower Jacket had come back into vogue; that short, fitted jacket made popular by the head of the Allied forces during World War II, then our president during the staid 50s. I wear a plaid pant suit with big legs but the short jacket in my senior photo (an informal shot taken by a student photographer, outside at my favorite spot on campus). The Featured Image shows me in my “going away” suit at the end of my wedding. Obviously a group shot, I have blocked out the others around me. The dress is one piece, though the top is a poor boy, ribbed fabric and bottom matches the short jacket with wide lapels. I hold a bottle of our wedding champagne that we would take to be opened for some later celebration. This was June 16, 1974. We opened it a few months later on the day Nixon resigned.

Profile photo of Betsy Pfau Betsy Pfau
Retired from software sales long ago, two grown children. Theater major in college. Singer still, arts lover, involved in art museums locally (Greater Boston area). Originally from Detroit area.

Tags: mini, midi, maxi skirt, Eisenhower jacket, Carnaby Street, Twiggy
Characterizations: been there, well written


  1. John Zussman says:

    You have taken us full circle, from the party dresses and patent leather shoes of the Eisenhower era through Ike’s return (and the resignation of his VP) in the ’70s. I love the little asides, like the allusions to Love Story and your following. Clearly, you always knew (and still remember!) what was in style at any given moment. Thanks!

  2. Constance says:

    Oh yes, I remember, and love, Danskins.

  3. Suzy says:

    Betsy, your story was a fashion diary of my own life as well as yours. I had forgotten some of those styles, and you brought it all back. Painting on those Twiggy eyelashes is a strong memory of HS for me. Love Story was filmed at Harvard while I was there, and I had friends who were extras in the hockey scene. Don’t remember anyone wearing caps like Ali’s though. Thanks for writing this!

  4. Patricia says:

    I was sent home from HS once for a too-short dress, even though I had on matching shorts underneath! I remember laughing at the time at the administration’s desperate attempts at control, and their total cluelessness. Oh, and that white lipstick—our red rebellion!

  5. Glad I got to read this one Betsy!
    As always you have the recall and the perfect photo – this one with a bottle of bubbly!

    I don’t seem to remember much about my college wardrobe except sweater sets, a kilt held together with a big safety pin, and insisting my mother shorten my winter coats against her worries that I’d be cold. She was right and I was!

  6. Susan Bennet says:

    Oh, those short kilt skirts! Pappagallo shoes; green and pink; Beatles-inspired weskits; John Meyer of Norwich (that one not a fave of mine). So fun to read, Betsy, you brought it all back.

    • Betsy Pfau says:

      Loved the kilt skirts, Susan (I still have mine in my basement), and those Pappagallo shoes! I think those might be coming back in style. They were everywhere when I was a teen. Glad I took you on a trip down memory lane.

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